Designing seamless experiences for every user, every journey.

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Designing seamless experiences for every user, every journey. āœØ

Hi, Iā€™m Athalia Gaston .

ā€“An inquisitive and insightful User Experience Strategist.

Person wearing a black shirt smiling in front of a green hedge.

With 5+ years of experience in design and a background in website design, I utilize empathy, design research, and collaboration to create visually appealing, user-friendly products and ensure long-term effectiveness, user satisfaction, and return on investment by focusing on user needs, user flow, and data.

Scroll down to view my work!

Case Studies

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Case Studies āŽ

Older woman wearing a pink sweater looking at a man with a striped sweater on siting on a grey couch

Establishing trust with in-home evaluations for Signify Health

An in-depth study on in-home evaluations

A man sitting on a beige couch with a notepad and pen, petting a light-colored dog in a cozy living room with plants and wooden flooring.

Providing dog owners with a service that helps them find homes more efficiently, allowing them to search less and tour more.

Pawperty Fetch

A woman wearing a face mask, glasses, a beige jacket, and sneakers, sitting on a suitcase at an airport check-in area with Swiss airline signage in the background.

Assisting travelers with last-minute flight cancellations

A service that provides a back up plan to passengers with canceled or delayed flights

Three women standing outdoors, one with an afro hairstyle pointing towards something, with lush green trees and city buildings in the background.

An approach to managing
lupus symptoms

An all-in-one app for lupus health management

Young person wearing a puffy dark jacket, hood up, and a face mask in an outdoor urban setting at dusk, with blurred city lights in the background.

Investigating the pollution
crisis in Texas

Alerting Harris County residents about
high-carbon emission levels

Who is Athalia?

Who is Athalia?

About Myself

A woman with glasses and locs smiling, wearing a black top, sitting in front of a woven wooden structure.

Iā€™m a UX Strategist who has empathy, values collaboration, accessibility, and attention to both the end goal and the project process.

As a website designer, I've gained expertise in crafting user-friendly, accessible, and easily understandable products. My journey commenced in the realm of creativity, where I delved into various art forms and continuously questioned my surroundings and their purpose. This background has profoundly shaped my approach to UX design.

My creative skills have allowed me to craft digital experiences that are visually appealing and meaningful to users. I view each project as an opportunity to create designs that meet user needs.